Social Insights Mapping

A visual map of your team's social relationships

Our Social Insights Mapping relies on an online assessment in which team members rate their social connectedness with each of their colleagues. Team members can complete this assessment at home, which takes maximally 10 minutes of their time.

The resulting report encompasses the social network, as well the associated gauges and detailed scores for each team member, which together provide insights in the otherwise invisible network that unites your team. This information can help you to shape the dynamical network in your company.

The aim of Social Insights Mapping

  • This social connectedness analysis distinguishes the key figures who are socially well-embedded in their team from their colleagues with less social connections. This information has a significant added value when identifying the leaders in your team. Research has established that it is important for leaders (and the social leaders in particular) to have an adequate support base in their team. We therefore use the insights from this network in our suggestions for the appointment of social leaders. 
  • In addition, we are convinced that it is equally important that you obtain insight in who is positioned at the periphery of the network. Where are the newcomers situated? Are there any experts that find themselves in isolation? This analysis gives you a chance to intervene early on and better integrate these employees in the team, so that further isolation or conflicts can be avoided.
  • Finally, this analysis offers you insight in the invisible structure of your team. Is your team one united coherent group or are subgroups (cliques) disturbing that cohesion? Furthermore, this analysis provides clarity on which of your colleagues function as bridge builders to bring these subgroups together.


The resulting leadership report is treated confidentially and is only shared with you as formal leader. The results will not be shared with individual employees. When combined with Shared Leadership Mapping, both assessments will be integrated.

Read here more about the scientific evidence base of our products, as well as our ongoing research.

Interested in a Social Insights Mapping for your team?